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The survival of virtually every enterprise—profit and nonprofit alike—depends upon effective marketing. Build a solid understanding of this discipline and you’ll go places, regardless of your chosen specialty or industry.
With your M.B.A. in Marketing from Nova Southeastern University, you’ll study how to generate product or service demand. Find profitable new customers and stop current ones from leaving. You’ll cover pricing strategy and profit maximization. And position yourself for stronger corporate or entrepreneurial success.
My corporate experience has provided a solid background of successes and failures that add to the credibility of the marketing concepts covered in class.
James Barry, D.B.A. | Professor of Marketing
Quick Facts
Fall II: October 1
Winter I: December 1
Winter II: March 1
Summer: May 1
Tuition Assistance for NSU Business Programs
Employer Tuition Assistance Program
NSU Business partners with more than 135 local and national organizations to offer discounted employee tuition of up to 20% through our employer tuition program.
Find Out if Your Company Participates
NSU Alumni Tuition Discount
NSU alumni are eligible for a tuition award of 20% off any graduate business degree. Alumni also receive an application fee waiver and access to a dedicated adviser to assist throughout the admission process.
Alumni Tuition Discount InformationMarketing Curriculum
M.B.A. Core Courses (22–31 credits)
Credits
Marketing Major Required Course (3 credits)
Credits
Marketing Electives (12 credits - Choose four)
Credits
* Students who completed undergraduate courses in accounting, finance, or statistics
within the past five years are encouraged to complete a free, online, self-paced review
course in each of the three noted disciplines. Students who completed these courses
between five and ten years are required to complete the noted review course(s). Waivers
will only be considered when an equivalent course with a grade of C has been earned
in the past 5 years. Courses may be waived at the discretion of the department chair
or designee when the student can demonstrate current knowledge and consistent use
of skills and abilities that align with one or more of the three undergraduate disciplines.
To seek such a waiver, the student must provide to the chair or designee a current
resume and short essay that describes past and current work activities that support
the waiver(s). The student may submit supplemental information at their discretion.
**Students must take MGT 5001 in their first term.
For a full list of all course descriptions, visit coursewizard.nova.edu.
Current students: Please consult your academic adviser for program requirements or access SharkLink for your Degree Works audit. Program requirements are subject to change, and your
academic adviser or Degree works audit can provide you with the courses required for
your catalog term.
NSU Business Among Top Business Schools in the World
As an accredited member of AACSB International—The Association to Advance Collegiate Schools of Business, NSU’s H. Wayne Huizenga College of Business and Entrepreneurship is recognized for the highest standard of achievement for business education, earned by less than 6% of the world's schools offering business degree programs. AACSB requires schools to meet standards of excellence in areas including teaching, research, curriculum development, and student learning. Entering a program that complies with the highest accreditation standards in the world guarantees that you will learn advanced skills for high-level, long-term success in business and beyond.
